When it comes time to hire a new employee it is a good idea to consider things other than their skills and experience. While these are very important it’s also becoming more common for job seekers and employers to look for the perfect match that can help them feel fulfilled and like they are leaving their mark on the world.
Inspire People to be Part of Something Bigger –
What is attracting an increasing number of young workers to careers is not just a challenging job with a high paycheck. What more and more people are seeking is the potential to make a positive impact on people and our planet, while building their career and making money at the same time. Communicate or inspire potential applicants to believe that they will be able to connect the dots between their role at the organization and the broader issues that they care about in the world.
Connect with People Through Values, Not Skills –
Utilize an initial screening tool that is designed to uncover applicants’ values and beliefs as opposed to their previously held experiences. Ask questions such as who they would invite to dinner to discuss social and environmental issues and have them rank how meaningful various factors – such as making a difference to making money – are for their careers. Evaluating a potential employees’ values and beliefs, as well as their skills and experience are critical to hiring and building an amazing team.
Build a Campaign that Lives Your Brand –
Hiring is a mix of both marketing and communication - it should be driven by cross-functional teams and not just the responsibility of the HR department. Many times a company has a stellar brand, life and personality, but their recruitment programs look like they came off an assembly line. Your company’s recruitment strategy needs to be rethought so that the brand and heart of the company are visible and it inspires people to want to apply with passion.
Make it a Wider Conversation –
The trick to finding the right candidate is engaging a wider community to nominate colleagues and friends for the position. Contact mentors, ex-bosses, ex-partners, friends, family and spouses to help you find the best and brightest for the role at your company.
Job searches in the future need to fire up applicants on all cylinders, get them out of their comfort zone and their usual thinking. Getting creative with your recruitment and interview process can lead you to the perfect person to help grow your business.